042: Dr. Saadiq El-Amin on How Financial Advisors Can Attract Pro Athletes, Doctors, and Rock Stars as Clients

042: Dr. Saadiq El-Amin on How Financial Advisors Can Attract Pro Athletes, Doctors, and Rock Stars as Clients

Well this one’s a first! Today, I’m speaking with Dr. Saadiq El-Amin, he’s an MD, PhD, and a board certified orthopedic surgeon, who in his spare time also happened to start up a lab for Advanced Biomaterials and Tissue Engineering. You might be wondering how I plan to make a conversation with a surgeon applicable to you, the financial advisor, but within just a few minutes of meeting the doc, it became very clear my challenge was going to be fitting everything he had to offer you all into such a short conversation.

Over the course of an extraordinary career, Dr. El-Amin has provided care for many pro athletes and other high net worth individuals. Athletes like Shaquille O’Neal have sought him out as well as The President of Liberia among other notables. He also served as the Assistant Team Doctor for the New York Knicks, and founded the Laboratory for Tissue Engineering and Advanced Biomaterials at Southern Illinois University, where he was also the Director of Shoulder and Sports Medicine.

Dr. El-Amin has performed extensive mission and charity work for people in need nationally and internationally. He’s also mentored aspiring doctors and built meaningful, lasting relationships with people all over the world. This is a guy who truly understands the value of ‘sending the elevator back down’ as we discuss in our conversation.

Here are a just a handful of the things that you’ll learn:
  • [08:20] Dr. El-Amin teaches you what it takes to land high net worth clients, like Shaquille O’neal and the President of Liberia—and why you should treat every client like your mother.
  • [13:27] Why you should never bend your own rules, no matter who walks into your office or how much money they have in their bank account.
  • [20:28] Dr. El-Amin shares the story of why he passed on an offer to work with Paul McCartney—and what it can teach financial advisors about knowing your worth.
  • [30:43] How Dr. El-Amin chose his financial advisor—and why coaching your clients on the art of business can help you land super successful doctors, and other entrepreneurs just like him.
  • [49:23] The power of mentorship and investing in your people—his process for juggling the chaos and getting things done.
  • [54:98] How after thousands of surgeries, Dr. El-Amin stays present with each and every client—advice that will definitely resonate with financial advisors who have a jam packed calendar of client meetings!



  • [05:45] What it’s like to be Shaquille O’Neal’s doctor – and why so many pro athletes need continuous medical care.
  • [09:16] Why relationships with your biggest clients have to build slowly and over time.
  • [11:13] Why treating all your clients the same, regardless of their net worth, keeps you true to yourself.
  • [13:56] The reason you shouldn’t change your rules based on who walks into your office – and why this is so key to keeping your most valuable clients.
  • [21:00] Why Dr. El-Amin said no to working with Paul McCartney.
  • [29:45] Why giving unconditionally positions you for success.
  • [30:56] How Dr. El-Amin found his financial advisor – and why so many doctors know absolutely nothing about business or money, despite what you might think.
  • [38:11] Why endorsements and referrals are everything – especially when working with HNW individuals.
  • [41:35] The unique challenges of attracting doctors as financial clients.
  • [45:80] The surprising reason Dr. El-Amin has so many degrees.
  • [49:00] Dr. El-Amin’s secrets to getting it all done
  • [51:31] What you can do to plant the seeds for effective mentoring.
  • [01:00:21] The reason financial advisors need a “reset button” every bit as much as doctors do.
  • [01:03:02] The most impactful story from Dr. El-Amin’s mission work in Africa.
  • [1:07:12] What Dr. El-Amin would like to see as completely absurd in 25 years.
  • [1:11:24] The one piece of advice Dr. El-Amin believes is so key to his success.




Thanks for checking out the latest show! I really appreciate the reviews as it helps me figure out which guests and content resonate with you all.

Here are 4 more recent reviews, the first one comes to us from user mbonfa2 who says:

Wow… mbonfa2 do me a favor and if you are listening to this, let’s connect as I’d love to hear how you’ve incorporated the Process vs Product concept into your practice. I’m available by email at brad@bradleyjohnson.com. We literally just had 40 advisors in last week going deep on this concept including helping them trademark and custom build their proprietary processes out, so I’d love to hear what you’ve done with yours. Also, what more can I say about the Daniel Crosby episode as its consistently been one of our most talked about and popular episodes, so glad to hear it hit home with you as well. Thanks for the incredibly kind words and listening in.

The next review comes to us from user Elite Advisor who says:

Hi back at you Elite Advisor love the user name! Honored to hear that someone who’s invested the time to become a CFP is loving the show, goal is to keep the great guests and information coming your way! Thanks for listening in and taking the time to review the show!

Next up is Jdollaz829 who says:

Appreciate the review Jdollaz829, really try to keep the format open so that regardless of if you advisors out there are just starting out or a seasoned veteran, can still bring you ideas and concepts to help you grow your practice from whatever size it may be. Also, thanks for the comments on the guests being engaged, I try to stay as curious as possible and ask questions I think you all would want to know the answer to, so hopefully that’s part of it. Thanks for tuning in!

And the last featured review for the week comes to us from Zman2005 who says:

Zman, thanks for the review and if you happen to be listening in and there are other guests you’d love to hear on the show, hit me up out on Twitter. My username is @Brad_Johnson, would love to hear what other experts or fields I should pull from to get some great guests on here. Appreciate the feedback and will work hard to keep good content coming your way!

Already heard it once or twice? Please leave a short review here, and tell me which guests I should have on!




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