021: David Bach on the Story Behind His First Oprah Show, Proper Asset Allocation, and What He Learned From Taking a Year Off

021: David Bach on the Story Behind His First Oprah Show, Proper Asset Allocation, and What He Learned From Taking a Year Off

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This week on the Elite Advisor Blueprint, my good friend and world renowned financial expert, David Bach, is here to help you (the financial advisor) take your business and life to an entirely new level of success.

David Bach is one of America’s most trusted financial experts and bestselling financial authors of our time. He has written nine consecutive New York Times bestsellers with more than seven million books in print, translated in over 19 languages.

His runaway #1 bestseller The Automatic Millionaire spent 31 weeks on the New York Times bestseller list. He is one of the only business authors in history to have four books simultaneously on the New York Times, Wall Street Journal, BusinessWeek and USA Today bestseller lists.

Over the past 20 years David has touched tens of millions through his seminars, speeches and thousands of media appearances. He has been a contributor to NBC’s Today Show appearing more than 100 times, and a regular on The Oprah Winfrey Show, ABC, CBS, Fox, CNBC, CNN, Yahoo, The View, PBS, and many more.

Besides being a recognized national spokesperson on finance, he’s also spent many years in the financial advising trenches as he helped his dad and sister build The Bach group to over half a billion dollars of assets and also later served as the Vice Chairman at Edelman Financial Services where he partnered with Ric Edelman to help them grow to $13B of assets during his stay.

He’s most recently joined our team at AE Wealth as our Director of Investor Education and by the end of this conversation, it should be easy to see why!

Here are a few highlights from our conversation:

  • Right out of the gates we get into David’s journey that led up to his first appearance on Oprah. We get into a really fun conversation on the behind the scenes steps it took just to get on the show and it’s not an easy process!
  • Then we dig into the secret of managing assets and proper asset allocation to retain your clients and scale your business. David’s simple advice, also protects you from losing clients during the next market correction!
  • Next we walk through the referral framework David used during his time at the Bach Group to double their annual referrals. What I love about it, it’s only 4 steps.
  • From there, we dig into a common struggle in financial services. The tug of war with work/life balance and what David learned from a year long sabbatical he took to stay at home and be a dad. He also shares the 1 habit he took up during his break that changed his life for the better.
  • We wrap on some rapid fire tips from David that he’s learned by giving public seminars to over 1 million people worldwide that advisors can use to create a better live event and more crowd engagement.

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  • [03:58] David shares the “ah-ha” moment that led to defining a completely untapped market, writing 9 consecutive New York Times bestselling books, presenting at over 700 live seminars, and appearing on The Oprah Winfrey Show (not once, but six times) to share his strategies for living and finishing rich!   
  • [11:00] David’s secret ingredient that any financial advisor can use to land right kind of clients.
  • [11:49] Find out how David finally made it on The Oprah Winfrey Show and the thoughts, feelings and emotions he had leading up to this MASSIVE opportunity.
  • [15:00] David explains the “Latte Factor” and his method for turning complex information into simple and actionable ideas that people can relate to.
  • [18:20] A proven strategy every financial advisor can model that has helped David retain clients for life and scale billion dollar businesses.
  • [25:00] Why most advisors fail to reach assets under management in excess of $50 million and what you can do to create a trainable, scalable, and saleable business!
  • [27:47] The art of the client referral and a systematized process for duplicating your best clients.
  • [35:33] The importance of putting yourself first and taking care of your health so you can finish on top.   
  • [37:30] Find out why David decided to take 18 months off work in order to spend more time with his family and the life changing gift that keeps on giving.  
  • [46:03] Discover the biggest seminar mistakes made by financial advisors and what David does differently!  
  • [55:28] Find out why David’s wife is the person he thinks of when he hears the word “successful”.
  • [56:36] David shares 2 of his all-time favorite books and his experience hanging out with one of the authors!
  • [00:59:23] The 2 BIG problems that David hopes humanity will fix within the next 25 years.
  • [01:02:57] The single most important factor that led to David’s success and his best advice to financial advisors who want to take their business and life to the next level.


  • Connect with David Bach

Website | Facebook | Twitter | YouTube



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This is provided for informational purposes only. Producers are ultimately responsible for the use or implementation of these concepts and should be aware of any and all applicable compliance requirements. Results from the use of these concepts are no guarantee of your future success.

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